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Bojangles’ Restaurants Inc.


Initial fee: $25,000
Royalty fee: 4% + 1% Marketing Development fee
Total investment: $357,000 - $553,750
Term of agreement:  20 years, renewable
Branch: Food: Cajun chicken, biscuits, iced tea

Bojangles is not a typical restaurant. It is cozier, friendlier, tastier. It started in 1977 as a neighborhood place where friends and family could gather together. Today, a number of customers prefer to spend some Bo time at one of 525 locations throughout the USA.


Bojangles is the number one franchise in the chicken segment. All items on the menu are made from scratch for a fresh and enhanced taste. The restaurant offers biscuits and sandwiches, salads, boneless chicken, fixin’s including mashed potatoes and gravy, as well as all-time favorites like sweet potato pie and lemonade.


Bojangles is the restaurant with the highest customer satisfaction rate in the industry. It is also one of the seven fastest growing franchises in the QSR segment. With more than 35 years of experience, Bojangles has designed successful business model and franchise support system. Approximately 80% of all franchisees own more than one restaurant.


The company offers both single and multi-unit opportunities. Franchisees are required to complete a six-week intensive training program. Professional help from a Franchise Business Consultant is available at any step of the way from pre-opening to operating. Support includes site selection and construction, equipment selection, staff recruiting and training, as well as designing local marketing programs. 


Customers’ tastes are changing constantly so Bojangles’ Research and Development team frequently introduces new products. Franchisees receive new product information and promotions monthly. They access an online library of marketing programs.    


Bojangles opens before competitors are working and transacts 40% of its daily revenue by lunchtime. This simple difference makes a great competitive advantage. Typically, a Bojangles has unique working hours from 5.30 in the morning to midnight. Owners benefit from special pricing and promotion because of the company’s strong buying power.

Bojangles is one of the seven fastest growing franchises in the quick-service chicken restaurants. It provides a strong and unique franchise opportunity.  Customer loyalty, a successful business model and great made-from-scratch food attracts customers in 525 restaurants in the USA.

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