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The Franchise Handbook: A Complete Guide to All Aspects of Buying, Selling or Investing in a Franchise, Atlantic Publishing Co

The Franchise Handbook: A Complete Guide to All Aspects of Buying, Selling or Investing in a Franchise is a book, aimed at both future franchisors and franchisees, and is set to help them understand the differences between particular business prospects and let them make all the right choices about their prospective careers. This handbook contains valuable information about the ways of franchising, which are useful for both parties. It demonstrates in great detail the best way to manage employment and training of staff, legal and bureaucratic affairs, local and national markets, expansion abroad, communication with clients and keeping them happy with the way you do business; even trivial tasks such as keeping in touch with real estate costs.